You might be wondering...
Natural living comes with questions...
We have answers.
Maybe you’re wondering why we use camel hump tallow.
Maybe you’re wondering what “zero artificial anything “ really means.
Or maybe you’re simply wondering if natural products can actually be luxurious
We think these are all good questions.
So here are a few things you might be wondering about
“by earth”.
ABOUT “BY EARTH”
“by earth” was created from a simple idea: less unnecessary, more intentional.
We believe in choosing ingredients because they have purpose - not because they make a label look impressive. We create our products in small batches, with carefully selected ingredients and a deep appreciation for the simplicity of nature.
Because sometimes the oldest ingredients deserve another look.
Camel hump tallow is one of the ingredients that makes
“by earth” uniquely “by earth”.
We use it in selected formulations because of its rich, nourishing nature and the beautiful way it works with the skin.
Really!
We know it sounds unusual. That’s exactly why we love talking about it.
Tallow has a long history in traditional skincare, and at “by earth” we have brought this traditional ingredient into carefully considered modern formulations.
Because we like being close to what we create.
Making our products in small batches allows us to work hands-on with the ingredients and pay attention to every stage of the process.
For us, handmade isn’t just a label. It’s part of the “by earth” philosophy.
Because we don’t believe more automatically means better.
Our approach is simple:
If an ingredient doesn’t have a purpose, why put it in?
Because we choose to keep our products as close to nature as possible.
We don’t use synthetic fragrances or preservatives in our products because we don’t want to expose the body to unnecessary additives.
Our philosophy is simple: if we can create a product without adding something we don’t consider necessary, why add it?
Instead, we carefully select our ingredients and formulate with intention, keeping our products simple and natural.
ABOUT YOUR SKIN
Start with what your skin needs, not with how many products you can put on it.
You don’t need a complicated 10-step routine to experience natural skincare. If you’re unsure which product is right for you, we’re always happy to help you choose.
Absolutely—but you don’t have to use everything at once.
We believe in creating a routine that makes sense for your skin. Sometimes a few well-chosen products are all you need.
Everyone’s skin is different, and even natural ingredients can cause sensitivity in some people.
We recommend checking the ingredients of each product and doing a patch test before introducing something new, particularly if your skin is very reactive.
Because nature isn’t manufactured to look exactly the same every time.
Camel hump tallow, natural oils, butters, waxes, essential oils and other ingredients can vary from batch to batch. This can sometimes create small differences in colour, texture or aroma.
We see those little differences as part of the beauty of natural products.
Because we don’t believe everything needs to smell artificially “perfect.”
The natural combinations of aromas of camel hump tallow, oils, butters, waxes and essential oils can be part of the character of a product.
ABOUT BAITI
Because natural living doesn’t stop at the bathroom door.
What we put on our bodies matters—but so does what we use around our homes.
That’s why ByEarth has three worlds:
WAJHI — face
JISMI — body
BAITI— home
Different products. One philosophy.
Because our homes are part of our everyday environment.
With Baiti, we wanted to create effective home products while staying true to the same ingredient-conscious approach we use throughout “by earth”.
We don’t think the choice has to be between natural and effective.
Our goal is to create products that do their job while remaining true to our philosophy of thoughtful, uncomplicated ingredients.
THE “BY EARTH” PHILOSOPHY
Not necessarily.
“Natural” is not a magic word—and we don’t believe it should be.
What matters to us is understanding an ingredient, knowing why we’re using it, and formulating thoughtfully.
It’s a reflection of the way we think.
We don’t want to add artificial ingredients simply because they’re conventional or expected. We aim to keep our formulations intentional and as close to our natural-living philosophy as possible.
No. And that’s the whole point.
You don’t need a hundred products, a complicated routine or a perfectly “natural” lifestyle.
For us, natural living is about making more conscious choices, one little choice at a time.
Absolutely.
We don’t believe luxury has to mean elaborate formulas, overpowering fragrance or unnecessary extras.
Sometimes luxury is simply opening a jar and knowing exactly what you’re putting on your skin.
Nope.
“by earth” is about natural living.
From wajhi to jismi, from baiti to everything in between, we’re interested in one simple question:
Can we live closer to earth?
That’s “by earth”.